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Rusty Rusty is an iconic surf brand that captures the raw energy and spirit of the Australian surf scene. Founded in the 1980s, Rusty has become known for its bold attitude, innovative design, and deep roots in surf culture. Blending function with fashion, Rusty swimwear is made for active beach days and laid-back coastal living. The brand offers flattering cuts, durable materials, and modern prints that channel a youthful, rebellious edge — perfect for those who live for sun, salt, and surf. Whether you’re paddling out or relaxing on the sand, Rusty brings a confident, carefree vibe to everything you wear.